When creating a new video for your company, you need everything to be perfect. From the script, with a clear message, to the budget and timing, there are a lot of things to consider. But choosing a filming location is one of the most important choices you will need to make. From inside a professional studio, to at your place of work, to a local public area, there are a lot of choices to make. So how can you make the right location decision for your company video? Well, here at Oh Video, we are Manchester’s leading video production and video marketing specialists. And we have the tools and skills to help your business succeed with video marketing. In fact, we work with companies around the region, from Leeds and Sheffield, to Stockport and Manchester, to deliver effective, high quality video marketing solutions. As a result, we have produced this guide to the important considerations for filming locations.

Important considerations for filming locations

To choose the perfect filming location, you will need to consider:

  • The lighting
  • The space to film
  • The sound quality
  • Public access
  • Travel and budget

Filming location and lighting

To make sure you or your team look amazing on camera, lighting is essential. Areas with lots of natural light can be a good option in some circumstances, but then on other occasions, natural light can cause shadowing and visibility issues. If your space will need to be lit artificially, there needs to be enough space for the equipment, without interfering with the filming space, and also you may need an effective method for controlling the amount of natural light entering the space too.

Filming location size

The size of your filming location is important, as filming your company video may require a range of specialist equipment, as well as a team of people. Not to forget the people who will also be starring in the video too. So a space that is too small will simply be impractical. On the other hand, spaces that are too large can be difficult to light, and can be echoey too.

Filming and sound quality

Unless your video will be silent only, without the option for sound, then sound quality is very important for the overall finished quality of your video. Video’s with poor sound quality tend to have poor conversion results, with most viewers not even finishing the entire video. Your filming location needs to be quiet, and also be a space where the sound doesn’t reverberate to interfere with quality.

Filming and public access

If you want to film in a public area then you will need to consider people walking past, and other eventualities you cannot control. This can make the filming process longer, and eat into your budget.

Travel and budget

The final consideration should be the distance to the filming location, travel arrangements and overall costs. Your location needs to be somewhere affordable, and not too far away, so that your video budget can go towards more important areas.

Here at Oh Video, we are video production specialists. Why not get in touch today, to find out how we can help you?